Turn marketing data into decisions you can defend.
Addlaa unifies your marketing data, measures what actually drives performance, and delivers AI insights, executive reporting, and forecasts — so leaders and their agencies decide faster, scale without adding headcount, and prove the impact.
Built for marketing leaders and the agencies that serve them
Addlaa AI Insights · Executive Overview
Revenue
$0.00M
+18.4% vs prior
Marketing spend
$0K
+6.1% vs prior
Pipeline
$0.0M
+9.2% vs prior
ROAS
0.0x
+0.6x vs prior
CAC
$0
-12% vs prior
Conv. rate
0.0%
+0.4pt vs prior
Revenue vs. AI forecast
AI Executive Summary
Revenue is 18% ahead of forecast, led by paid social in NA. EMEA CPL is rising — a reallocation would protect ROAS.
Shift 12% budget to top segment
High impactCPL up 22% in EMEA — act before it spreads
RiskRevenue heading +9% next month
OpportunityBudget allocation
Top movers
- NA · Paid Social+24%
- Retail segment+15%
- EMEA · Search-8%
The challenge
Marketing generates more data than ever — and slower decisions.
Fragmented tools, inconsistent metrics, and manual reporting sit between leaders and the decisions that drive growth. Addlaa closes that gap.
Decisions wait on data
Performance data is scattered across ad platforms, analytics, CRM, and spreadsheets. Assembling it delays the decisions that move revenue.
No single source of truth
Every team and account measures differently, so leaders can't compare performance or trust the numbers in the room.
Reporting consumes the team
Skilled people spend days rebuilding the same dashboards and decks — capacity spent formatting, not deciding.
Impact is hard to prove
Without a clear line from spend to outcome, budgets get questioned and strong results go unrecognized.
Insight arrives too late
By the time the report is ready, the window to act — and to show leadership you were ahead of it — has closed.
One intelligence layer instead.
Addlaa unifies the data and turns it into executive insight, reporting, and forecasts — so the decision is ready when leadership is, and every team works from the same numbers.
Agency outcomes
What Addlaa delivers for your agency.
Addlaa is measured not by charts produced, but by the accounts you scale, the hours you reclaim, and the clients you keep.
Scale accounts per manager
Automate reporting so each account manager handles more clients — grow revenue without growing headcount.
Reclaim billable hours
Cut days of manual reporting to minutes, and redirect that time into strategy clients will pay for.
Improve retention & client trust
Sharper communication and AI insights make your value clear at every check-in — so clients renew and stay.
Standardize how you operate
One consistent way to report and analyze across every client — no more per-account processes to maintain.
Pitch and win new business
Turn a prospect's data into an instant AI teardown — walk into pitches with insight, not promises.
Protect and expand margins
Replace a stack of point tools and manual labor with one platform — lower cost to serve, higher margin.
For agencies
The intelligence layer behind agencies that scale.
From performance to full-service, Addlaa gives every account team one trusted view of performance, executive reporting, and forecasts — so you prove value, protect margins, and grow without adding headcount.
Performance Marketing Agencies
Prove ROAS and CAC across every client and channel, with forecasts you can stand behind in the QBR.
Paid Media Agencies
Bring paid-media performance together per account — Meta Ads today, with Google, TikTok, and LinkedIn on the roadmap — and see clearly where budget is working — and where it isn't.
Digital Agencies
One trusted view across web, ads, and CRM data — executive reporting without the tool sprawl.
SEO Agencies
Connect rankings, traffic, and conversions into a single narrative that shows clients the business impact.
Full-Service Agencies
Standardize measurement and reporting across every service line and account, so delivery scales without new hires.
The platform
One intelligence layer for every marketing decision.
Addlaa unifies marketing data, measures performance, and delivers AI insights, reporting, and forecasts — a single source of truth in place of the disconnected tools teams stitch together today.
Executive Experience
LayerExecutive dashboards, board-ready reports, and secure shareable views
AI Intelligence
LayerAI insights, recommendations, and forecasts — explained in plain language
Analytics & Modeling
LayerROAS, CAC, and CPA benchmarks with performance measured across the portfolio
Data Foundation
LayerUnify advertising, web, CRM, and commerce data into one trusted model
Every client channel, one platform
Connect every client's stack — stop the copy-paste.
Your clients' data is scattered across ad platforms, analytics, CRMs, and spreadsheets. Addlaa brings it together per account — so your team reports on results instead of assembling them.
Advertising Platforms
Paid media & campaigns
CRM & Sales
Pipeline & customers
Web & Product Analytics
Engagement & conversion
Social Platforms
Organic & audience
Commerce
Orders & revenue
Business & Finance Data
Spend & performance
Cloud Data
Warehouses & lakes
CSV & Spreadsheets
Any structured file
Every client stack, connected
Built to unify the tools your clients run on.
Meta Ads, CSV, Excel, and Google Sheets connect today — with the platforms below on our roadmap. Onboarding a client is a connection, not a project.
Automation
From raw marketing data to executive decisions — automatically.
Addlaa runs the full path from fragmented data to a ready-to-share executive report as one automated flow — so teams stop assembling decks and start acting on what the data shows.
Steps highlighted in blue are powered by Addlaa AI — from processing to recommendations.
AI intelligence
Intelligence that turns performance data into decisions.
Addlaa is not another dashboard. Its AI measures performance, scores what matters, forecasts what's next, and recommends where to act — delivering executive-ready intelligence so teams scale decisions without scaling headcount.
Unified performance analysis
Measure what's driving results across every channel, campaign, and market — in one place, on one definition of the metrics.
Decision intelligence
Opportunities and risks scored and prioritized, so leaders know where to act first and why.
Forecasting
See where performance is heading and set expectations with evidence, not guesswork.
AI recommendations
Clear, explained next-best actions — each backed by the data behind it.
Executive reporting
Board-ready reports and narratives, generated automatically and shared with secure links.
Answers in plain language
Ask about any account or metric and get a grounded, source-backed answer in seconds.
Services & advisory
Expert help to deploy Addlaa and get to value faster.
Addlaa is your marketing intelligence layer. Our services help you connect your data, roll it out across teams and accounts, and get the most from the platform — they accelerate adoption, they never replace it.
Agency Onboarding & Rollout
Stand up Addlaa across your client accounts and configure it to the way your team works — so your agency is operating on one platform from week one.
Agency Growth Advisory
Strategic guidance for agency leaders — from productizing reporting to expanding margins and retaining more clients.
The client dashboard
One client view that answers the question — not just shows the data.
Addlaa turns each client's live marketing data into KPIs, forward-looking insight, and AI recommendations in a single client workspace — so your team walks into every meeting with answers, not raw charts.
Addlaa AI Insights · Executive Overview
Revenue
$0.00M
+18.4% vs prior
Marketing spend
$0K
+6.1% vs prior
Pipeline
$0.0M
+9.2% vs prior
ROAS
0.0x
+0.6x vs prior
CAC
$0
-12% vs prior
Conv. rate
0.0%
+0.4pt vs prior
Revenue vs. AI forecast
AI Executive Summary
Revenue is 18% ahead of forecast, led by paid social in NA. EMEA CPL is rising — a reallocation would protect ROAS.
Shift 12% budget to top segment
High impactCPL up 22% in EMEA — act before it spreads
RiskRevenue heading +9% next month
OpportunityBudget allocation
Top movers
- NA · Paid Social+24%
- Retail segment+15%
- EMEA · Search-8%
Client KPIs
The metrics clients care about — ROAS, CAC, CPA, conversions — with movement at a glance.
Where results are heading
Every trend projected forward, so you tell clients where results are heading, not just where they've been.
AI client summary
The 'so what', written for you — prioritized recommendations you can put in front of a client.
Per-client filters
Slice by date, channel, and campaign across every account, securely isolated per client.
One view per client
No more stitching exports together across ad platforms.
Decisions, not dashboards
AI explains the numbers and recommends the next move to make.
Zero manual reporting
Client reports generate themselves in a few clicks — no assembly required.
Capacity back to strategy
Give your team its time back for the work that actually grows revenue.
Run it live on a client's data in minutes — no signup.
Pricing
One platform, priced to scale with your agency.
Every plan is the full Addlaa platform — you scale by the workspaces and clients you run, never by giving up capabilities. Enterprise is tailored to your agency.
The same platform for every plan — upgrading unlocks scale and capabilities on the workspaces you already run. See full pricing →
Security & trust
Client data, isolated and secure by default.
Your clients trust you with their data — Addlaa keeps every account isolated, governed, and auditable, so you can pass the strictest client and enterprise security reviews.
Enterprise-grade security architecture
Encrypted in transit, third-party tokens encrypted at rest, and scrypt-hashed credentials.
Role-based access control
Least-privilege access across users, teams, and client workspaces.
Configurable access
Capability and workspace access controlled per plan and role.
Audit logs & version history
Complete activity logs and versioned changes — every action accountable.
Cloud-native, multi-tenant
A multi-tenant, cloud-native architecture with per-workspace data isolation.
Secure report sharing
Expiring, revocable, passcode-protected links with view tracking.
FAQ
Questions agencies ask.
Is Addlaa a dashboard or reporting tool?
No — and that's the point. A dashboard shows the numbers; Addlaa unifies your marketing data, measures what's driving performance, and its AI generates the insights, forecasts, and recommendations. It's the decision-intelligence layer, not one more dashboard to check.
Can I put my agency's brand on client reports?
Yes — white-labeling is one of the capabilities in client reporting, so what you send a client looks like it came from your agency. It's a feature of the platform, not the reason to adopt it.
How quickly can I onboard a new client?
Connect the client's sources — ad platforms, analytics, CRM, or a file — and Addlaa turns it into a client-ready workspace in minutes. Onboarding a new account is a connection, not a project.
Do I need a data analyst on staff to use it?
No. The AI does the analytical heavy lifting and writes plain-English insights, so account managers can deliver analyst-grade reporting without hiring one.
How does pricing work as I add clients?
Pricing is workspace-based — each workspace is a client account. Start free, then move up plans as your roster grows. You add clients without re-onboarding data or losing history.
Is each client's data kept separate and secure?
Yes. Every client lives in an isolated workspace with role-based access and audit logs, so you can pass the strictest client and enterprise security reviews.
See what your marketing data is telling you.
Run Addlaa on sample or your own data in minutes — or talk to us about rolling it out across your teams and clients.
Prefer to talk first? Talk to our team →